November 2024 – On Heritage

On Heritage

In almost every conversation about my creative work, the theme of heritage inevitably surfaces.
Heritage, the legacy passed down from previous generations, has become a powerful focus in the design world today.

I remember the first time I heard Beyoncé’s The Gift, particularly the song “Black Parade.” The research and concept behind that album still resonate with me—especially given the context of African American history, which is such a distinctive narrative. It was a bold celebration of heritage, reframing cultural pride through the lens of history.

In the world of design, heritage seems to be having its moment as well. Iconic brands like Rubelli and Ginori 1735 draw inspiration from Ancient Greece and Rome, infusing their new collections with a reverence for the past. Multidisciplinary creatives and designers like Luke Edward Hall and Formafantasma breathe new life into these ancient themes. Even the century-old Swedish brand Svenskt Tenn’s collaboration with Maccapani Missoni is steeped in history, with heritage as the focal point.

In fashion, heritage-inspired creations are endless, but younger generations seem to embrace them more passionately than ever. Take the Lady Dior bag, for instance—a design made iconic by Princess Diana. Its signature “cannage” motif traces its roots to the gilded, cane-seated Napoleon III chairs that once furnished Monsieur Dior’s salons.

What intrigues me is the increasing global focus on heritage. I wonder if this shift stems from a deeper desire to celebrate cultural legacy or if it reflects a reaction to uncertainty, an attempt to find security in the past.

For me, heritage evokes childhood memories that have little to do with Egypt. When people think of Egyptian heritage, they often focus on Ancient Egypt, but this overlooks the rich centuries that followed. Political regimes have frequently framed Ancient Egypt as the dominant symbol of national identity, drawing on the grandeur of the Pharaohs to distinguish the country from Western appropriations. Yet, in doing so, they often overshadow the many significant periods that succeeded the Pharaohs.

Take the Mamluks, for example. They revolutionized military strategy, perfected the technique of inlaid brass, and positioned Cairo as a global commercial hub. Or consider Egypt’s more modern achievements—pioneering the mass treatment of Hepatitis C, constructing the Suez Canal and producing world-class athletes, artists, and musicians. Egypt’s legacy extends far beyond Cleopatra and religious histories. There’s a wealth of stories worth exploring—many of which deserve more attention.

This is a conversation far larger than a single newsletter, and I look forward to seeing more expert voices delve into Egypt’s forgotten chapters.

As surprising as it may sound for an Egyptian-Lebanese Parisian, I spent much of my early childhood not in Egypt, but between Paris and Picardie, a picturesque region in northern France. From ages 5 to 12, I spent nearly every other weekend at the Château de Rambures with my oldest friend, Guillaume.

The Château, a stunning 15th-century fortress mentioned in Shakespeare’s Henry V, became like a second home. Guillaume’s parents, the Count and Countess, Hélène and Henri, were gracious hosts, though as a child, I didn’t fully appreciate the privilege of being there. The estate, preserved through dedication and sacrifice, stayed in the family’s hands for generations, escaping the clutches of wealthy developers.

Looking back, I now realize the significance of those experiences. The Château itself, a marvel of military architecture, was a testament to true heritage preservation. Its smooth brick walls, designed to withstand attacks during the Hundred Years’ War, remain a vivid memory. The interiors were no less enchanting. I remember sleeping in the nearby stables, which were adorned with toile de jouy, Damasc velvets and silks, sleeping in my own room on a 19th-century brass bed where Guillaume and his sister Aurelia would join for time traveling games, imagining the bed could fly us away like in Walt Disney’s Bedknobs and Broomsticks.
The meals were unforgettable too—gâteau battu, homemade quince jelly, and freshly collected eggs served on 18th-century cabbage ware porcelain. These were everyday luxuries for the family, but for me they’ve become cherished memories

For years, I buried these memories, believing they didn’t align with the image of a well-rooted self made creative I aspired to become. But I’ve since realized that these experiences are part of my story and don’t conflict with the person I aim to be.

The Château de Rambures is a true gem of French history—a shining example of what heritage preservation can achieve.
Instead of taking children to theme parks or commercial attractions, why not visit places like Rambures? Sites rich with history can spark an appreciation for heritage that transcends borders and truly broadens the mind —whether you’re in France, Egypt, Lebanon (may it rise again), America, or anywhere else in the world.

Happy November!

Omar